New #Facial #Recognition #Bill Would Require Consent Before Companies Could Share Data

New York (The Verge) — New facial recognition bill would require consent before companies could share data….

The bipartisan Commercial Facial Recognition Privacy Act is sponsored by Senators Brian Schatz (D-HI) and Roy Blunt (R-MO) and is the first of its kind when it comes to facial recognition (FR) technologies and the privacy concerns surrounding them. Under the bill, users would need to be notified whenever their FR data is used. According to the lawmakers, it also would require third-party testing before the tech could be introduced into the market to ensure it is unbiased and doesn’t harm consumers.

“Consumers are increasingly concerned about how their data is being collected and used, including data collected through facial recognition technology,” Blunt says. “That’s why we need guardrails to ensure that, as this technology continues to develop, it is implemented responsibly.”

The bill won over the support from Microsoft’s president Brad Smith who said, “Facial recognition technology creates many new benefits for society and should continue to be developed. Its use, however, needs to be regulated to protect against acts of bias and discrimination, preserve consumer privacy, and uphold our basic democratic freedoms.” Makena Kelly/@verge

Source: verge, full story


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