#Facebook Taps #Reuters For Paid #Fact-Checking Program To Label #Deepfakes, #Misinformation; #socialmedia

Los Angeles, CA (Variety) — Amid the run-up to the 2020 U.S. election, Reuters announced a deal with Facebook under which the giant social-networking corporation will pay the global news service to fact-check information, images and video on Facebook and Instagram.

Reuters has formed a four-person fact-checking team that will work to verify content posted on Facebook and Instagram — and flag where media is false or misleading. The news service said it will assess the authenticity of user-generated photos, videos, headlines and other content on the Facebook platforms for U.S. audiences in both English and Spanish.

Reuters also is publishing findings on a newly created blog. Among its latest entries, the Reuters fact-checkers reported that videos circulated last month after the death of Kobe Bryant purporting to show footage of the actual helicopter crash were false.

Terms of the deal were not disclosed but a Reuters rep said Facebook is paying the news service under the fact-checking program.

Other partners for Facebook's Third-Party Fact Checking Program currently include the Associated Press, PolitiFact, FactCheck.org, AFP United States. About a year ago, Snopes.com withdrew from the initiative, citing “the ramifications and costs of providing third-party fact-checking services.”

“Expanding our fact-checking program … Todd Spangler/@Variety

Source: Variety, full story

 

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